The Claude AI Brand Builder Workshop | Suz Chadwick

If you've dipped your toe into the waters with Claude but you haven't built a system around how you use it, then it can feel overwhelming, unorganised and like it's costing you more time than it's saving you. In this workshop, I'm going to show you exactly how to make Claude work for you and how to use the 9 different tools in a powerful way.

Make Claude Your Intern

Claude AI Brand Builder Workshop

Ready to hire Claude as your new intern and save yourself time, money and your sanity? This is where you start.

Build your Business and Brand with Claude AI training mockup, showing the course dashboard and Suz Chadwick Instant access $27 GET INSTANT ACCESS ⚡ One-time payment. Instant access.
Here's my promise

Set Claude up properly, once. Then let it work for you, every day.

One afternoon. Claude set up, sounding like you, knowing your business, and running the tasks you keep meaning to get to. That's it. That's the whole thing.

If you've been watching everyone else go on about how much Claude has changed their business and you're sitting there thinking... okay but how do I actually do that? This is for you.

Real results from the workshop

People are already doing it.

Workshop attendee result Nikki Burrows result Julie Byrne result Nikki Burrows follow-up Claude workshop testimonial
Here's what's actually going on

The thing is, you're probably asking Claude to do lots of different things without a clear plan for how it's actually helping your business move forward.

You're probably asking Claude to do lots of different things without a clear plan for how it's actually helping your business move forward. It's doing task by task. But it doesn't know what your whole business looks or sounds like.

So it opens up blank every single time. No idea who you are. No memory of your business, your voice, your offers, your clients. You type in a prompt, get something that sounds like literally every other AI post you've ever cringed at, and think "yeah, this isn't for me."

But that's not Claude being useless. That's Claude being untrained. And honestly? That's completely fixable.

The people getting the most out of their AI

They've trained Claude like it's their intern. They've shared their offers, their voice, their clients, their goals. So Claude writes content that sounds like them. It runs their research. It keeps their business ticking over even on the days they're completely flat. Kind of amazing, right?

And look, this is a few hours of setup which turns into hours of time (and sanity) saved. You're creating a properly briefed intern who finally knows what you actually need, and a tech support person who won't tell you to turn it off and back on again, but one who fixes your issues in minutes.

See it in action

Once your intern is briefed, this is what they can actually do.

Create lead magnets based on your content and expertise
Write email sequences that nurture and sell for you
Build content schedules that run on autopilot
Build high-converting sales pages
Analyse what is working and what is not
Become your new tech support person
Build interactive tools for you and your clients
Run a full SEO analysis of your site and your competitors
Write social captions and hooks in your voice
Turn transcripts into blog posts, show notes and newsletters
Draft client proposals and onboarding workflows
Set up email sign-up pages in your email manager
Connect with all your main platforms and files to complete work for you
Create infographics and visuals to make your content more appealing
Build Canva slide decks and presentations that are on brand
What this changes

So let's be really clear about what we're avoiding here.

Without this training

  • Open Claude, stare at the blank screen, type something, get something that sounds like a robot wrote it, delete it, and just do it yourself anyway
  • Get outputs that sound like every other AI post out there. Generic, flat, nothing like how you actually talk
  • Sit through a training and walk away thinking "okay, but what do I actually do first?"
  • Keep doing everything manually while people with less experience build content, rank on Google, and show up in AI search. Because they did the setup.
  • Stay in "I'll get to Claude properly one day" mode. Which, whether you want to admit it or not, means never.

With this training

  • The exact setup, step by step, so Claude has everything it needs from the start
  • Your brand voice built in, so what comes out sounds like you, not a template
  • The 7 things I do: research, audits, content, and automation
  • A system, not just a session, something you run again and again after today
What's inside

Get instant access to:

00
Foundation — Start Here

Set Claude Up Properly

Right, first things first. Claude needs to know who you are. You'll set up your brand voice so outputs sound like you, give Claude your business context, offers, and audience, and stop starting from scratch every single time. This is the step almost everyone skips, and it's the one that makes everything after it work.

After this, Claude sounds like you and knows your business inside out. You never start from scratch again.

01

Competitor + SEO Analysis

You'll know exactly who you're up against, what they're ranking for, and where your biggest opportunities are hiding right now.

02

Website Review, Page by Page

You'll walk away with a clear list of exactly what to fix to climb the rankings, without touching a single line of code.

03

Content Audit + Clean-Up

You'll know which content is quietly hurting your visibility and have a simple plan to fix it.

04

Internal Link Update

Every piece of content you've ever created starts working harder. Old posts, old episodes, all sending traffic to the right places.

05

Client Search Research

You'll know exactly what your ideal clients are typing into Google right now and be creating content they're already searching for.

06

Build Your Claude Routines

You'll have a Claude system running your content, emails, and sales activity week after week, without starting from zero every time.

07

Automate the Repeats

The tasks you do manually every week? Claude does them instead. Your time goes back to you.

Instant access

The Claude AI Brand Builder Workshop

Normally $97 USD
INTRODUCTORY SPECIAL, TODAY:
$27

Introductory pricing. Grab it before it goes up.

The Claude AI Brand Builder Training $97
Additional Workbook $27
Brand Builders Collective Community Free
14-day Club Done Trial $60
Bonus Workshops & Resources $47
Total Value $231
Yours Today $27
YES, SET ME UP WITH CLAUDE ⚡ *Limited introductory offer of $27 USD. One-time payment. Instant access.
Meet your Coach & Trainer

Hey, I'm Suz.

I've spent over 10 years coaching women in business to build brands that actually work for them.

Back in 2023 I was quoted in CEO Magazine on how to build your personal brand using AI. After that, LinkedIn (yes, the actual organisation) reached out and asked me to create a course on building your personal brand with AI. I didn't take them up on their offer at the time. But the point is this isn't new territory for me. Claude is just the latest, and honestly the best, version of that.

And Claude is the biggest shift I've made in how I run my business in years. I'm not a tech person. I'm a business person who figured out how to make Claude work properly. And honestly? Best hire I've made in years. Zero salary. No sick days. Doesn't care if I have nothing left. It drafts my content, runs my research, and keeps my sales engine moving every single week. So yeah. I want that for you too. This training is exactly how I did it.

Suz Chadwick, business and mindset coach
1000+
Business owners coached
44M+
TEDx talk reach
400+
Podcast episodes
FAQs

Let me answer all your questions

I'm not techy. Will I be able to follow this?

100%, yes. There's no coding, no complicated integrations, no tech overwhelm. If you can open a browser and type a sentence, you can do this. I built this for business owners, not developers. And if anything feels unclear, the Brand Builders Collective community is right there.

I've already used Claude a bit. Is this still for me?

Especially if it still feels a bit generic or you're not sure you're getting the most out of it. Most people who've used Claude a bit are missing the foundation setup, which is literally the thing that makes everything else work. So yes. Come.

Do I need a paid Claude account?

Yes, you'll need a paid Claude account to get the most out of this training.

How long will this take me to get through?

Around 2 hours in total. But each lesson is broken down so you can go straight to the section you need, come back whenever it suits you, and pick up exactly where you left off.

What if I don't have time to do it right now?

Honestly? No one has time. That's kind of the point. If you want to save time, you have to make time to set things up properly first. This training is a few hours now that saves you hours every single week after that. You get lifetime access, so start it this afternoon, come back to it next week, go at whatever pace works. But the longer you wait, the longer Claude stays generic and the longer everything takes. There's no version of this where waiting helps.

How is this delivered?

You'll get access through the Thrivecart Learning platform. As soon as you purchase, just create your account and the training will be waiting for you. Once you're in, you can also join the free Brand Builders Collective community by following the link in the first lesson — that's where you can ask questions if you have them.

Your new intern is ready. Are you?

This is the part where 'I keep meaning to sort out Claude' becomes something you actually did. One afternoon. One training. One properly set up intern who works for you from here on out.

Usually $97 USD

$27

One-time payment. Instant access.

I'M IN, LET'S DO THIS ⚡